Introducing Irwin Pulse: Transform Investor Perception Into Strategic Advantage

The landscape of investor relations has evolved significantly. Today's IR teams need continuous, actionable intelligence about how their company and strategy are perceived by the investment community. Traditional perception studies, while valuable, are often infrequent, expensive, and resource-intensive–leaving gaps in understanding between formal check-ins.

That's why we're excited to introduce Irwin Pulse–a powerful new solution that strengthens investor relationships through real-time feedback and perception insights.

Why Pulse Matters for IR Teams

IR professionals face increasing pressure to:

• Demonstrate the strategic value of their IR programs
• Proactively identify and address investor concerns
• Make data-driven decisions about messaging and engagement
• Efficiently gather and analyze investor sentiment throughout the year
• Report meaningful metrics to management and boards

Pulse directly addresses these challenges by providing:

Real-Time Intelligence

Capture vital investor perception data continuously, not just during annual studies. Identify emerging themes and concerns early, enabling proactive communication strategies.

Flexible Attribution Options

Choose attribution levels that align with investor preferences - from anonymous to fully attributed responses. This flexibility encourages candid feedback while respecting investor preferences.

Seamless Integration

Connect survey responses directly to your Irwin CRM and award-winning investor database. Get a complete view of investor sentiment and engagement in one place.

Actionable Analytics

Transform feedback into strategic IR decisions with advanced reporting and trend analysis. Surface insights that help optimize your IR program and communications strategy.

Multi-Channel Feedback

Engage investors through their preferred channels. Gather intelligence via targeted outreach or broader market studies based on your objectives.

Purpose-Built for IR

We developed Pulse based on extensive feedback from IR teams about their need for more continuous, efficient ways to gather investor perception data. The result is a solution tailored specifically for IR workflows and use cases.

Getting Started

Experience how Pulse can transform your IR intelligence gathering and strengthen investor relationships. Request a personalized demo to see how you can:

• Capture real-time investor feedback seamlessly
• Generate actionable insights through advanced analytics
• Integrate perception data with your broader IR workflow
• Make more informed, data-driven IR decisions

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